In each of the time slots, Paul will talk for only about 15 minutes, and then there will be an exercise or a task for 20-30 minutes for members to complete. Then there will be brief Q&A to close out the time slot. We want to get the group’s creative energy flowing early and often, and to create an environment where there’s a synergy that occurs from everybody brainstorming together.
9am Understanding Stage Show Design
We’ll talk about the difference between stage hypnotism skills and production design, and you’ll do an assessment of what your show has been doing so far from a functional standpoint.
10am Identity Check
Who are you, really, as a performer? This session will be focused on gaining clarity about why you perform in a general sense, and why you perform the way you do.
11am Evolving the Medium
Next we’ll talk about the parallels between stage hypnotism and other forms of entertainment, and how you might bring some of those other elements into your show to leverage their popularity with mainstream audiences. This is where you’ll start to identify strengths that you can build on. Special attention will be given on how to incorporate social distancing requirements into the performance.
11:45 Break for Lunch
Reflect on what you’ve learned so far, and return promptly for the afternoon session.
1pm A Model for the Creative Process
Paul will walk you through his own approach to generating new stage content, and we’ll do a huge group brainstorm that will create incredible possibilities.
2pm Build It
Members will continue the creative process, generating as much new content as possible and peer reviewing each other’s ideas for match to main concept and safety protocols.
3pm Production Value
We’ll look at various ways of increasing the production value of your show, and determine what’s the right fit for you.
4pm Re-cap and “Homework”
9am Understanding the Marketplace
We’ll discuss the different markets for stage hypnotism, and how the buying process is different from market to market. Which market is the best fit for your concept?
10am Branding and Messaging
How do you communicate your show concept clearly so that potential buyers realize it’s the right show for them? Let’s draft the copy for your website, social accounts, and outreach. Again, special emphasis will be placed on how to communicate safety issues relative to social distancing requirements.
11am Leveraging the Show
Are you using your show to generate revenue in other ways? We’ll discuss options for selling products and services that are a congruent fit for your show concept.
11:45 Break for Lunch
1pm The New Era of Social Media
Social media continues to evolve, and it’s important to understand what’s happening so that you can communicate properly in the social landscape.
2pm Connecting the Dots Workshop
Bring all the components you have worked on together and share your completed concept with the rest of the group.
6pm Optional Group Dinner